Friday, March 20, 2020

Female Infanticide in China essays

Female Infanticide in China essays The American nation screams out at the injustice of abortion, yet there are still practices going on in the world that can only be described as barbaric and inhuman. One of the most common of these present day practices is female infanticide in China. This is the process of waiting until a women reaches full term pregnancy. Once the baby is born, it will be murdered if it is not the first child of the family and depending on the sex. I believe that in no way, shape, or form, that this practice should be allowed. These horrible murders are the result of China being over populated. Population growth targets were set for both administrative units and individual families. In the mid-1970s the maximum recommended family size was two children in cities and three or four children in the country. Since 1979 the government has advocated a one child limit for both rural and urban areas and has generally set a maximum of two children in special circumstances. As of 1986 the policy for minority nationalities was two children per couple, three in special circumstances, and no limit for ethnic groups with very small population. The overall goal of the one-child policy was to keep the total population within 1.2 billion through the year 2000 (Population 1). The one-child policy enjoyed much greater success in urban than in rural areas. There were more compelling reasons for urban couples to limit the families to a single child. Couples with only one child were given preferential treatment in housing locations. In addition, because city dwellers who were employed in state enterprises receive pensions after retirement, the sex of their child was less important to them than it was in rural areas. In the rural areas the preferred sex of a child was male because he would be more capable of helping his father on the land (Population 2). Even though the one-child policy was somewhat successful in certain areas, the new ...

Tuesday, March 3, 2020

Making Affiliates The Most Valuable Weapon In Your Marketing Arsenal

Making Affiliates The Most Valuable Weapon In Your Marketing Arsenal We’ve talked about influencer marketing and referral marketing. Now, it’s time to talk about affiliate marketing. With all these types of marketing, where does one end and the other begin? They’re all related, but each is a little different. Today, we’re talking to Arlen Robinson, chief operating officer and co-founder of OmniStar Interactive. Arlen describes the differences between types of marketing, how to set up a structured program for affiliate marketing, and how to recruit and create incentives to bring affiliates on board. Affiliate Marketing: People who are outside affiliates, not customers, promote your business, products, and services Referral Marketing: Your customers who refer your business to people they know Influencer Marketing: Someone who has their own audience and following Every business should implement an affiliate or referral program because of stats Due to abundant shopping options being available, consumers get overwhelmed Create an affiliate program by defining reasonable goals and promotional strategies, as well as ways to measure success Find and recruit affiliates via online directories and social media; be competitive and get their attention by offering sizeable incentives cash is king Other incentives could include offering products, merchandise, and gift cards Affordable solutions are available to internally track and manage sales, payment process, and content influenced by individual affiliates Use a viral loop to create a constant flow into your affiliate and referral programs Links: Omnistar Interactive How To Avoid The Most Costly Mistake In Influencer Marketing With Shane Barker [AMP 115] PayPal Openinfluence Izea What topics and guests should be on AMP? Send your suggestions! If you liked today’s show, please subscribe on iTunes to The Actionable Content Marketing Podcast! The podcast is also available on SoundCloud, Stitcher, and Google Play. Quotes by Arlen Robinson: â€Å"An affiliate program is when you get people to promote your business.† â€Å"Just like any decision that you make in a business, it’s always best to back your decisions on data.† â€Å"There’s a ton of options. For the consumer, things can be kind of overwhelming. That’s why the growth of affiliate and referral marketing has really exploded.† â€Å"You want to make it so these affiliates and these referral partners just have to hit the easy button.† These days, theres several marketplace type of sites out there that are a kind of a network between businesses and influencers.