Googles Recruitment And Selection Process Commerce Essay

Googles Recruitment And Selection Process Commerce Essay Google Inc., the worlds largest and most popular search engine company, is also one of the most sought after companies in the world. According to Young, C. (2009), due to the popularity of the company caused by its highly attractive compensation and benefits packages for its employees, millions of job applications are constantly received by Google on an annual basis. While other companies envy Google for attracting and acquiring such highly-talented and highly-skilled individuals from all over the world, the company finds it as a serious cause of dilemma. When Google Inc. topped the ranks for the most popular companies in the world, it could no longer contain the number of applications it receives from thousands of job hunters from all over the globe. And since the company aims to hire only the best employees that fit the organizational culture and standards of Google, the company started thinking of ways to better improve its recruitment and selection process for its would-be employees (Young, C., 2009). In an article released in New York Times in 2007, Google Inc shared its non-traditional, highly creative and unconventional approach of selecting and hiring employees. Initially, the Google management sought the aid of its highly-competent and well-skilled technical staff in order to find ways to quickly go through and review the millions of applications it stored in its recruitment database (Young, C., 2009). The Google Inc management also decided to focus on the distinct behavioral characteristics and personality that separates Google employees from any other employees in other known companies. It shifted its focus from academic qualifications and technical experiences to the applicants personality, creativity, leadership capacities, innovative and non-conventional ways of thinking and the applicants overall exposure to the world. The academic qualifications and the intensive job experience just came in as second priorities of the company in choosing the best candidates for any open positions. Since then, the Google Inc company not only became known for its outstanding and luxurious job compensation and benefits packages it offers its employees, but also in making use of some of the most powerful recruitment assessment tools capable of picking the best employees in the world that fit the standards set by Google. The Google Recruitment Process One of the most notable statements of Eric Schmidt, the CEO of Google Inc. is that Google invests in people. The main reason why people from different cultures, have been dreaming of being recruited and hired by Google is that the company offers possibly the most outstanding job compensation packages any normal employee could ever enjoy. In order to attract the best employees, Google draws them by the promise of wealth and luxury, providing their employees with almost everything an employee could possibly need, from absurdly high compensations to extravagant and luxurious benefits like gourmet food, carwash, gym, snacks, exercise classes, dry cleaning services, car services, haircuts, oil changes, massages, checkups and many more, all for free (People Professionals, 2009) Nevertheless, the recruitment process was also far beyond ordinary. Several people who have had experience in the Google recruitment process narrates that the experience was totally nerve-wracking. One applicant who underwent interviews for Google has had five to seven interviews in one day for two to three straight days. That applicant claims that the interviews were really tough with some of the brightest people in the world, conducting the interviews filled with brain teasers, algorithmic problems, and IQ tests (Psabilla, 2006). Another applicant who also have had experiences in the recruitment process of Google claims that his Google experience was one of the most nerve-wracking adventures of his life. The interviewers were looking for extremely bright individuals and so the recruitment method was filled with IQ tests, brain teasers, algorithms, data structures, and a lot of mathematics involved in it. The Google Selection Process According to Sullivan (2007), Google is no doubt the worlds best recruitment leader. Google is known for various unique approaches that it has utilized in order to attract the cream of the crop or the best of the bests. One way is through employment branding. Google has so successfully utilized their brand in order to attract the most talented and highly-competent individuals in the world. Because of their claim of providing the best employee-employer experience supported by the many perks, benefits and high salaries that Google employees get to enjoy, Google became the most desired companies for men and women in the world. While the work and job responsibilities in Google are not that easy, the stock options benefit is one of the key drivers of retention and continuous acquisition of the best employees for this company. In 2007, employee turn-over at Google was reportedly less than 5% which was simply phenomenal. People didnt want to leave the company because the amazing provisions and benefits that the company offers its employees. Moreover, the creative approaches of Google when it comes to hiring and retaining employees were simply exceptional. Employees claim that money was never an issue for Google in terms of utilizing it to take care of its employees (Sullivan, 2007). One notable recruitment technique that Google utilized in 2006 was the targeted and unobtrusive approach to sending recruitment messages. Sullivan (2007) states that Google crafted a simple technique to recruit the best students in certain schools and universities to work for them. They allowed people from these schools to access the search portal of Google wherein the students IP address would be identified to see from what organization the person belongs into. The technique was successfully executed using a minimalist and unobtrusive style of recruitment wherein below the search box, the Google system would know whether the targeted student is graduating or not and whether or not they intend to work for Google after graduation. The approach was definitely a successful micro-targeted approach. It was also in the same year when Google opened up to the idea of an Employee Referral Program. In putting up this program, Google made sure that it would deliver them a world-class employee w hose personality, qualifications and work ethics reflect the Google standards. A year passed by and Googles attempts for recruitment innovations continued to improve. In 2007, Google developed a simple and effective assessment tool to screen its millions of applicants all over the world via an algorithm assessment tool. The algorithm technique effectively separated the top and the best performers from thousands of candidates vying for a position. Moreover, the assessment tool was made sure to successfully predict the best possible candidates from the least and the average and has managed to resolve the issue on the usual assessment tools being used by most companies, relying mainly on the academic qualifications and intensive industry and job experience. Truly, what separates the Google recruitment process from the typical and the usual recruitment methodologies that other companies employ is its ability to accurately identify the best candidates for the position using a more data-based and scientific approach to the recruitment process. Also, it has significantly reduced the reliability of interviews, which for most companies, serves as the final indicator of how well an employee will perform at work. Furthermore, the algorithm approach which is a common business model that the company employs was effectively used to assess whether potential candidates can indeed perform given the high performance standards of Google. Deutschman (2005) wrote in an article that the secret to be selected as a Google employee is that one has to think a lot like an engineer. Apparently, Google expects their employees to be highly quantitative and highly analytical as well as highly capable of dealing with too many data all at the same time. During the interviews, an applicant must also be able to demonstrate his skill or capacity by writing codes, intelligently analyzing case studies and brain teasers and solving algorithmic problems on the spot. Also, Google is searching for applicants who are highly practical and are capable of making something out of nothing that people can make use of. The Google Interview Process Since Google is known to be the ultimate recruitment and selection machine, its interview processes are also the most grueling experiences an applicant could ever have. Usually, the interviews begin using the telephone. Once the phone interviews conducted have been successful, the applicant would be scheduled by the recruitment officer and be invited for a series of five to ten interviews in one day with ten different people. For some people who have successfully undergone this process, they described it as the most excruciating employment experience of their lives as a lot of mental gymnastics were necessary to prove your skills (Kopytoff, V., 2005). There were many instances when the applicants were asked to write codes, brain storm, role play or solve mathematical equations on the spot just to prove that they are highly-skilled and competent. In other instances, the applicants are even tested of their marketing skills even though the position an applicant is applying for is highly technical. The interviewers seem to have control and power over the applicants letting them do everything just to prove that they are worthy for the position. Common questions involved computer network problems, Java programming and algorithms by which Google is known for. Moreover, other applicants can rate and share comments on another applicant which Google can track and use as another basis for hiring or not hiring an applicant. Overall, the process was a lengthy, tedious and nerve-wracking experience which can possibly traumatize anyone whose dream is to work for one of the most prestigious companies in the world. Nevertheless, the perks and benefits are limitless and are more than enough to compensate for such a tough employment experience.

Fitzgerald the Misogynist Essay

At first, the female characters in Fitzgeralds â€Å"The Great Gatsby† seemed to be rather dissimilar. Daisy was the angelic and innocent beauty, Jordan was the androgynous golfer, and Myrtle was the sensuous and vivacious seductress. One was from the holy heavens above, another from the sinful depths below, and the last from the neutral in between. Seems like a good balance, however, as the story progresses, we see more and more that the angle is a fallen one, and that the human is a demon in disguise. All three women in this novel use men in some form to get what they want. Looking at the depictions of the female sex in this novel, I believe that, yes, Fitzgerald was a misogynist. Daisy is a careless siren who uses everything given to her by birth to win what she loves, namely attention, adoration, and social status. The only thing that will give her the three is wealth, and the only thing that can give her wealth is Tom Buchanan. Despite having supposedly change her mine (Fitzgerald 74) just prior to their wedding, Daisy still married Tom Buchanan without so much as a shiver (75), and very eagerly uses her new-found money and power to buy her way to the top. It is evident that, from Daisys point of view, true love cannot compare to the money and adulation she craves. Upon her reunion with Gatsby, the first in five years, she breaks down into tears because shes never seen suchbeautiful shirts before (89). The beautiful shirts owned by Gatsby have proven to Daisy that he is even wealthier than Tom, and this fact sends Daisy into a deep lament. That is, if she had just stayed with Gatsby from the beginning, shed be receiving even more attention and adoration than the already considerable amount she possesses at present because Gatsby could have offered her even more than the immense fortune she already holds. Poor, poor girl. Jordan is the least female of the three females, and I believe this is the reason why Fitzgerald did not have her meet an untimely death, destroy familial relations, or come to any other end she could have at the mercy of a woman-hater. Jordan is representative of the wives and daughters who emerged from WWI as androgynous, self-esteemed, and slightly misandric new women. When Nick first meets Jordan, she was perceived as balancing something on it [her chin] which was quite likely to fall (14). Though it is  not directly stated, I think Jordan is balancing men on her chin. New women like Jordan dont need men, and thus they must use men to prove just that. Myrtle is the home wrecker of the novel. As a direct result of her affair with Tom, she gets herself killed, which leads Wilson into shooting Gatsby, which obviously puts an end to the Gatsby and Daisy affair, the result of which leaves Nick disgusted and breaks it off with Jordan. Besides ruining the lives of everyone around her, Myrtle also meets the most tragic end of all the females in the novel. She is killed on impact in a gruesome car accident, while both Daisy and Jordan are at least left with the prospect of a fresh start. I believe this is because Myrtle is the most feminine of the three. Nick describes her as sensuous, and despite possessing no facet or gleam of beauty, there was an immediate perceptible vitality about her as if the nerves of her body were continually smouldering (28). If Fitzgerald was not a misogynist, then how could someone whose vice is simply being too much of a woman deserve an end as graphic as a left breast hanging loose like a flap (131)?This nove l is certainly not one of happily ever afters, and I believe the fact that women are portrayed as the causes of all the tragedies within this novel is reason enough to proclaim Fitzgerald as a misogynist.

Itc Emerging Trends - Free Essay Example

Sample details Pages: 7 Words: 2013 Downloads: 7 Date added: 2017/09/16 Category Advertising Essay Did you like this example? EMERGING TRENDS IN INFORMATION AND COMMUNICATION TECHNOLOGY [pic] CONTENTS Abstract The role of Information Communication and Technology in the current economies is growing very fast. The technologies are being used by all the sectors, in all the dimensions and in all disciplines of application of the Business Processes. The paper has tried to highlight mainly the trends used by Information Communication and Technology which already exists and which are emerging in the field of education. The challenges faced by the educational planners are also discussed. Design Methodology A need for emergence of new trends of the Information Communication and Technology is discussed. The trends which exist in the industry are being discussed, and then the trends which are emerging in the Information and Communication Technologies, the role of ITC in Education is highlighted with the challenges which are being faced. Findings ICT: A global vibrant industry Revolutions: Revolution 1: The Computer Revolution 2: The PC Revolution 3: The Microprocessors Revolution 4: The Internet Revolution 5: Wireless Links Originality/ Value Emerging Trends in ICT Don’t waste time! Our writers will create an original "Itc Emerging Trends" essay for you Create order ITC in Education Challenges References ITC: A Vibrant , Growing Industry ICT is no longer a Luxury. There may be people or governments which may be a bit less familiar or less enthusiastic. But no doubts that everyone regards it today as a crucial factor and key enabler of the economy. And no economic activity in any country can prevail without use of ICT. The second point is that the ICT industry, especially in developing countries, and mostly in Asia represents one of the fastest growing sectors. Three trends in ICT industry: 1) Commoditization of connectivity. ) Standardization of services 3) Increasing value creation from innovation. We can think of services at several sub-levels, one is developing the software, other is integrating delivery the software and services. Next is standardization of software when we talk Enterprise Resource Planning (ERP) Or CRM, the point is users and the biggest problem in the industry is that even the user does not know what they need. Moving towar ds standardization has both pluses and minuses. On the plus side, it means software will be more accessible, usable and may be cost-effective to use. And on the minus side for the system integrator’s needs, if the software really works as desired, if it is really as easy to work and plug and play as it claims. So, the standardization of software is going to pose a significant business challenge for many of the companies. The trend on SAAS- â€Å"Software AS A Service†, represents the ultimate example of the standardization of software to the point where the end user may no longer be interested in the nuts and bolts of the software itself, or where the software runs, but it is purely interested in the utility, the services aspect of the software. It also can be argued that talking about â€Å"the ICT† revolution is a misnomer; for there has not been one revolution, but five—so far. Revolution 1: The Computer The first revolution started during World War II, with the first large, automatic, general electromechanical calculator, Harvard Mark 1. It was 50 feet long, eight feet tall, and weighed five tons. A couple of years later, ENIAC were presented in Philadelphia, based on radio tubes and practically without any internal memory, yet using 18,000 vacuum tubes and weighing 30 tons. Computers† became a new catchword, and input-output technology graduated from punch cards to magnetic tape, faster printers, and more languages for programming. Applications also were expanded, from use in academic research to weather forecasting, from airline ticketing to accounting. This development continues; the first ICT revolution is still under way. Revolution 2: The PC The second ICT revolution has its roots in the 1970s, when the first â€Å"processors on a chip† and magnetic discs were constructed. But as late as 1977, Ken Olson, the legendary president of the computer company, Digital, stated: â€Å"There is no reason anyone would want a computer in their home. †. This second ICT revolution continues like the first: the capacities of the machines increase, their applications expand, and the number of people who use them multiplies. Revolution 3: The Microprocessor The third ICT revolution is that microprocessors have become embedded in an ever-widening range of products: the steering systems of airplanes, the control panels of hydroelectric power stations, domestic air conditioning systems, the traffic lights in our streets. Even when we do not recognize it, they have become part of our everyday lives: in video players, credit cards, remote controllers, cameras, hotel room door locks, and smart buildings. There is a microprocessor embedded in our digital scale in the bathroom. Microprocessors translate bar codes into prices at the cash register, monitor electronic injection of fuel in our cars, and determine where the elevator stops in our building. An ordinary household now contains some 100 microprocessors, in everything from dishwashers to alarm systems. Microprocessors constantly expand their capacity, applications, and users. Revolution 4: The Internet The fourth ICT revolution stretches back to the late 1960s, when the U. S. Department of Defense drew up guidelines for a communication network among computers (ARPANET). After a while, universities in and outside the United States were hooked up to it, and some started to use it to send messages. A couple 22 of years later, surfing on the ’net started, and more and more people hooked up. A PC needed a modem to use its potential fully. This fourth ICT revolution continues like the others as more and more computers are interlinked with an ever-growing number of â€Å"servers† and an expanding range of applications. Revolution 5: Wireless Links The fifth ICT revolution was linking without lines—the new possibilities opened by mobile phones. At first, they were big and bulky. Reduction in size and weight was accompanied by expansion of reach and functions, and miniaturization was accompanied by multifunctionality. Linking without lines now takes place not just intercontinentally via satellites, but also via high-frequency short-range radio transmitters covering a specific area or cell (hence the name, â€Å"cellular phones†) and inside buildings by â€Å"Bluetooth† and infrared light. Global Emerging Trends of ICT Virtualization. Virtualization in storage and client devices is moving rapidly , but much of the current buzz is focused on server virtualization. Virtualization eliminates duplicate copies of data the real storage devices while maintaining the illusion to the systems who are accessing that the files are as originally stored and can significantly decrease the cost of storage devices and media to hold information. Instead of the motherboard function being located in the data center hardware, it is located there as a virtual machine bubble. Virtual desktop capabilities will be adopted by fewer than 45 percent of target users by 2010. Cloud Computing. The key characteristics of cloud computing are 1) delivery of â€Å"as a service,† 2) delivery of services in a highly scalable and elastic fashion, 3) using Internet technologies and techniques to develop and deliver the services, and 4) designing for delivery to external customers. Cloud computing is a style of computing that providers deliver a variety of IT enabled capabilities to consumers. It enables very small companies to grow. Social Software and Social Networking. Social software includes a broad range of technologies, such as social networking, social collaboration, social media and social validation. Soon a social platform should be adopted Organizations should be adopted so that your views and voice should not left mute in a dialogue where your voice must be heard. Redefinition of learning spaces. The ordered classroom of 40 desks in rows of 5 may quickly become a picture of the industrial age as colleges around the world are making them thinking the most appropriate learning environments to increase collaborative, cross-disciplinary, students centered learning. Concepts such as greater use of light, colors, circular tables, individual spaces for students and teachers, and smaller open learning spaces for project-based learning are increasingly emphasized. Teacher-generated open content. School systems are increasingly empowering teachers to identify and create the learning resources that they find most effective in the classroom. Many online texts allow teachers to edit, add to, or otherwise customize material for their own purposes, so that their students receive a tailored copy that exactly suits the style and pace of the course.. Such activities often challenge traditional notions of intellectual property and copyright. Teacher managers/mentors. The role of the teacher in the classroom is being transformed from that of the font of knowledge to an instructional manager helping to guide students through individualized learning pathways, identifying relevant learning resources, creating collaborative learning opportunities, and providing insight and support both during formal class time and outside of the designated time. Ubiquitous learning. With the emergence of increasingly robust connectivity infrastructure and cheaper computers, college systems around the world are developing the ability to provide learning opportunities to students â€Å"anytime, anywhere†. This trend requires a rethinking of the traditional 40 minute lesson. In addition to hardware and Internet access, it requires the availability of virtual mentors or teachers, and/or opportunities for peer to peer and self-paced, deeper learning. ITC in education: Information communication technology is changing the trends and norms that were set for the contemporary world. It is not only connected the world at one single platform but also helping in reducing the gap of digital divide and digital oppourstunity. The main purpose of the strategy for information and communication technology. Implementation in education is ti provide the trends of integration of ICT into general activities which serves to education. Whether school students usually do their formal studying in school, the case is not same for the students in higher education, a growing minority of whom may study only partly-or not at all-on the campus of the university that is running their course. In developed countries, this is often because students are working while studying. Most of pure distance universities, build on older techniques of distance learning. Many universities offer a mix of delivery methods. Annually, the goal is to widen access into markets that can not easily be reached with more traditional approach. Some offer the same course online and in a classroom, otherwise a hybrid mix of electronic and traditional methods of delivery some setup satellite campuses with broadband links through which the students can learn partly at a distance. Challenges The problem for educational planners is how to reach, within a reasonable time, the needs of the majority who are poor, uneducated, and live in rural areas: how to fund, implement, and maintain the educational part of ICT networks. This question is all the more to be highlight because most major international teleoperators do not include sub-Saharan Africa or the remote areas of Central Asia in their business strategy plans. The bitter fact is this: What happens in a country does not depend on the state of the art, but on the state of its economy. Equally important question is not that who can use the internet, but who can produce it. Both IT workforce and IT professionals are required who can produce an content material for internet. The cyber law in India also imposes certain restrictions and their violations may take the form of offences and contraventions. Cyber crimes in India are taken care of by the Information Technology Act, 2000 (IT Act, 2000), but not completely helpful in preventing them. that. These aspects must be kept in mind by Companies, Individual and even by the Government. With the rapid change in technology, training cannot be a one-shot affair; we have to be updated continuously to stay abreast of developments. Planning and designing educational systems so that they familiarize students with a technology that is being modified and evolving continuously is not just an intellectual challenge, it is also an economic one. References: Emerging trends in ICT education By Meoli Kashorda, Ph. D. , MIEEE, MIET, Faculty of Information Technology, Strathmore University. 0 Global Trends in ICT and education: https://blogs. worldbank. org/edutech/10-global-trends-in-ict-and-education Emerging Trends in ICT and Education https://www. usq. edu. au/course/material/edu5472/content/mod11. htm Research Report for GeSCI Meta-Review of ICT in Education Prepared by: John LeBaron Jay M. Robinson Distinguished Professor of Educational Technologies Western Carolina University University of North Carolina Cullowhee, NC, USA ICT trends in INDIA-2006 by Praveen Dayal.

George Gerbner Communication Theory - 1183 Words

â€Å"George Gerbner is one of the great pioneers in the field of communication research. He was born in 1919 in Budapest, Hungary and emigrated to the United States during World War II to avoid the violence of the war. He enrolled in Berkeley University in California and received his Bachelors in Journalism. He later went to school in Southern California and received his PhD in Communication in 1955. The following year, he began to develop communication models that stressed the dynamic nature of communication. Gerbner took a teaching position as a Professor of Communication at the Annenberg University in Pennsylvania. He was later to be appointed by Annenberg University as the Dean of Communication and held this position till 1998. He passed†¦show more content†¦Finally, Availability is formulated based on M’s attitude, mood, culture and personality. These are the three factors that interpret the limited Perceptual Dimension of the man or machine which is given th e symbol E1 in the model. The Second part of Gerbner’s model is referred to as the Means and Controls Dimension. M the man or machine creates a perceptual event with the information from E1. Now the Perceptual Dimension is considered E2 as the M internalizes a bias opinion about E1. Now we introduce S in the model. S represents the medium in which information travels. When the man or machine creates a written statement, a verbal one, or even signals like body language about the event it combines E2 and S and creates the final symbol SE2. SE2 or the communicated bias content reaches a new man or machine and now becomes labeled M1. The second part of the structure, Means and Controls Dimension can have infinite cycles. As the new man or machine receives the SE2, they can add their own interpretation making SE3, SE4, SE5, and also extend to multiple people M2, M3, M4 and so on.† (Gerbner’s) The Hunger Games is about a fictional world where people are chosen from several districts to compete in a match to the death. The interviewee Katniss, and her family come from a coal-mining community that is the poorest and least populated districts in the dystopian autocratic nation ofShow MoreRelatedMass Communication Theory Of George Gerbners Cultivation Theory731 Words   |  3 PagesGeorge Gerbner’s *cultivation theory* a macro-level system theory that examines mass communication by studying institutions, message systems, and cultivation analysis (1967; 1970; Gerbner Gross, 1973; Gerbner et al., 1980; Potter, 2014). 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